Starbreeze is making another Payday game on Roblox with Gamefam

Starbreeze says it has a second Payday game in the works for Roblox. This one is being developed with Gamefam, following the success of Notoriety: A Payday Experience, the existing Roblox game made by Moonstone Games under license.

The company said Notoriety has passed 400 million visits on Roblox and currently has a 92% approval rating from players. Starbreeze didn’t share a name, release window, or many details about the new project, only that it sees Roblox as an important platform for reaching both current Payday fans and younger players who may not know the series yet.

That makes this more of a business move than a full game reveal for now. The main takeaway is that Starbreeze is expanding Payday’s presence on Roblox instead of treating Notoriety as a one-off. Gamefam, which works on branded experiences on the platform, is handling development on the new title.

The timing also lines up with broader changes on Roblox itself. Earlier this month, Roblox announced new account types for younger users and expanded parental controls, according to the announcement. That could matter for any publisher looking to grow on the platform, especially with games aimed at a wide age range.

For now, Starbreeze hasn’t said when this second Roblox Payday game will launch or what kind of heist experience it’s going for.